Insights
Real strategies from the team behind Anker’s global success
Get the inside scoop on how to grow your business, find global customers, and generate recurring revenue on Amazon with these hot-off-the-presses tips and tricks.

Amazon Ranking Playbook: Relevance, Velocity & Ops
Learn how to improve Amazon ranking with Oceanwing’s R-V-O framework—Relevance, Velocity, and Operations—plus a 60-day plan powered by Amazon Ads, DSP, and AMC insights.

Oceanwing Holiday 2025 Amazon Growth Playbook
Holidays on Amazon: The high-intent window you can’t afford to miss Holiday shopping on Amazon is fast, comparison-heavy, and unforgiving.

Use BCG growth share matrix to identify your brand’s most efficient audiences
Use BCG Growth Share matrix to identify your brand’s most efficient audiences Amazon’s DSP audience segmentation is quite complex, requiring

Use the Amazon Marketing Cloud RFM Model to classify your customers
Use the Amazon Marketing Cloud RFM Model to classify your customers In e-commerce retail, we encounter challenges in “customer classification”

How to leverage the amazon algorithm to win on amazon
If you’ve been selling on Amazon and using Sponsored Ads (or PPC), you already know it’s essential for reaching your

How Brands Can Spring Forward with Refreshed Marketing Strategies
Spring Cleaning With Spring around the corner, brands should be looking at ways to optimize their marketing strategies. This

Show Your E-commerce Marketing Strategy Some Love this Valentine’s Day
Valentine’s Day is fast approaching! This is a prime opportunity for the e-commerce industry to take advantage. Let’s talk about

Unpacking the Biggest E-commerce Shopping Season, What did we learn?
The 2021 holiday season was a whirlwind for retailers. For the second year in a row, the world grappled with