Valentine’s Day is fast approaching! This is a prime opportunity for the e-commerce industry to take advantage. Let’s talk about why this specific holiday boasts huge retail potential. From flowers to jewelry to candy to specialty items, many items are purchased on a whim or on short notice, which makes online shopping the ideal option …
Show Your E-commerce Marketing Strategy Some Love this Valentine’s Day Read More »
Despite massive store reopenings in 2021, it seems that more and more customers are interested in buying beauty and skincare products online. As a result, revenue for Amazon’s Beauty & Personal Care category grew 58% year-over-year (YoY), bringing in $2 billion more than last year as of July 2021. If you have a beauty and …
Top 4 PR Tactics to Boost Your Beauty & Skincare Brand on Amazon Read More »
Based on a recent announcement from Amazon, starting from January 18th, a bunch of Fulfillment by Amazon (FBA) fulfillment fee changes will come into effect. Along with global logistics and supply chain crisis, the change put more pressure on sellers. What should we do to meet these challenges? Let’s take a look at the new …
A Discussion on the Solutions of 2022 Amazon US Referral and FBA Fee Changes Read More »
There are over 9 million sellers on Amazon. Getting your offerings in front of the right people can be daunting. For many of our clients, visibility is a key obstacle in reaching higher growth rates and greater profits on Amazon. Our client, Nutrition Brand, was in a highly competitive category, making this common problem even more pronounced. Here’s how we solved it with full-cycle optimization.
