Case Study: Comprehensive strategy to increase profitability and lower the Advertising Cost of Sales (ACOS), and improve organic ranking
Context Recognizing the challenges faced by the lighting brand in their AI-managed advertising campaigns, Oceanwing sought to overcome these obstacles and achieve significant improvements in advertising performance. They turned to Pacvue’s powerful tools to drive enhanced results and increase the brand’s profitability, lower the ACOS, and improve organic ranking. Strategy Oceanwing executed a meticulous strategy, …